Monday, September 29, 2008

This is an impressive commercial

I don't generally like TV commercials while I'm watching TV. But that doesn't mean I don't like commercials. I like to watch the good ones, especially when they're not interrupting a movie or a good show.

With an election campaign on in both the US and Canada, there's been a lot of pretty awful ads lately. But this one is a great ad.

It's for a product that I don't think is available here in Canada. But after watching this ad, I wish it were. I like a company that things this is a good use of their advertising dollars.

As someone who spends a lot of time talking about the importance of reputation and image and high-quality tools -- I love this example.

Here's the link to the ad.

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